Zoom just rebranded itself to Zoom

Zoom just announced that it’s changing its name. But its users will still call it Zoom. In a blog post published Monday, Zoom CEO Eric Yuan announced that the company formerly known as “Zoom Video Communications Inc.” will now simply be called “Zoom Communications Inc.” The rename seems almost negligible, given that the company is hardly ever actually referred to by its full title, with users preferring the colloquial name “Zoom.” (Its logo uses the concise version, too.) And while...