Product designers are tasked with creating products that their customers will love. Patagonia’s designers do this too, but they’re also saddled with a much harder job: figuring out how to repair that product, then ultimately find a way to recycle it. This can often be an obstacle-laden, years-long process. Take the brand’s wetsuits, which first launched about two decades ago. After years of tweaking the wetsuit’s design to make it as eco-friendly as possible, Patagonia designers have...
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