Lil Jon pens a poop-themed song for Cologuard, Erewhon debuts a $335 sweatsuit, and Hostess rebrands

This week in branding news, Lil Jon revisited his iconic song “Get Low,” Erewhon released a predictably overpriced collection of organic apparel, and Hostess refreshed its look for the first time in 18 years. Here’s what you need to know. Lil Jon’s john-themed song The news: To the window! To the . . . stall? More than two decades after the release of his iconic bop “Get Low,” rapper Lil Jon is back with a new version of the song—but now, it’s poop-themed. Big picture:...