Inter & Co: A Case Study in Fintech Branding with Typographic Flair abduzeedo0830—24 Discover how Plau Design collaborated with Inter (formerly Banco Inter) to craft a revitalized branding and visua identity, including a custom typeface, Citrina, that captures the essence of a modern financial super app. When a financial institution sets its sights on international expansion, a strong and cohesive brand identity becomes paramount. This was the...
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