How commercialization has transformed the Day of the Dead

As a Mexican-American who celebrates Día de los Muertos, or the Day of the Dead, at the end of October and beginning of November, I’ve noted an increasing concern the past several years that the holiday is becoming more commercialized. Indeed, for those who hold the holiday sacred, it’s jarring to see the extent to which it’s now mass-marketed. The evidence is everywhere. The holiday aisles of Target are stuffed with cheap Day of the Dead crafts during October. Halloween stores sell...