Branding: How Traditional Japanese Aesthetics Breathe New Life abduzeedo1014—24 Discover how Studio.Design branding project with traditional Japanese aesthetics to connect with a global audience. Explore the concepts of "ma", "tatami", and "iki" in branding. Studio.Design teamed up with Nuevo.Tokyo to rebrand Japan’s largest no-code website builder, with over 500k global users and backed by IDEO/D4V. To modernize the brand for the future,...

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