Athletic recovery is a booming business. This CEO has plans to make it an even bigger part of sports

Deep tissue and trigger point massage. Dynamic compression and circulation. Cold and hot contrast therapy. These are the tools of the modern athlete, to not just get stronger during exercise, but to warm up before and recover after a workout. Hyperice is one of the world’s leading purveyors of the gear to make this possible, selling a range of electronic braces, rollers, and even full leggings to treat your body’s soft tissue. The private company is now valued at $850 million, and its...