Social Media Manager

Description

Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with the client's marketing goals.

• Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.

• Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.

• Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.

• Stay updated with social media trends, best practices, and emerging platforms.

• Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.

• Plan and execute paid social media advertising campaigns to reach target audiences effectively.

• Engage with followers and influencers to build and nurture a strong online community.

• Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.

Requirements

Requirements

• Proven experience as a Social Media Manager, preferably in a marketing or digital agency setting.

• Strong understanding of social media platforms, trends, and analytics.

• Proficiency in social media management tools and advertising platforms.

• Excellent written and verbal communication skills.

• Creative mindset with the ability to generate engaging content.

• Strong organizational and time management abilities.

• Bachelor's degree in Marketing, Communications, or a related field is preferred.

If you are a results-driven and creative Social Media Manager looking for an exciting opportunity in Grand Rapids, we invite you to apply. Join our client's team and take charge of their social media presence to enhance brand visibility and engagement.

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (~~~) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit ~~~ for more information.

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