Senior Manager, Media Data & Analytics

Job Description

Insight Global is looking for a Senior Manager, Media Data & Analytics to join the team one of our largest retail clients on a 12-month contract. In this role, you will be responsible for driving data strategy and operations for media campaigns across multiple channels, including social, connected TV (CTV), programmatic, and traditional media. You will lead data initiatives, establish data frameworks, and develop actionable insights to help our partners achieve their media goals. The ideal candidate will have both deep media expertise and data acumen to spearhead advanced analytics, data products, and operational excellence within the media business.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to ~~~ .

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: ~~~/ .

Skills and Requirements

• Bachelors degree in a relevant field (e.g., Marketing, Data Science, Business, or a related

discipline).

• 7+ years of experience in media analytics, ad operations, or marketing data management.

• Proven experience working within a media, advertising, or MarTech environment.

• Strong understanding of data governance, privacy regulations (GDPR, CCPA), and compliance requirements.

Media Analytics Expertise

• Deep understanding of media performance metrics, including CPM, CTR, ROAS, and multi-touch attribution models.

• Experience in social media, programmatic advertising, CTV, and cross-channel campaign

measurement.

Data Management & Visualization

• Strong skills in tools such as SQL, Python, or R for data analysis and transformation.

• Expertise in reporting platforms such as Tableau, Looker, or Power BI.

• Understanding of data models and how the design impacts our ability to effectively do measurement

Ad Tech Ecosystem Knowledge

• Working knowledge of DSPs, SSPs, DMPs, and CDPs.

• Familiarity with platforms like Google Marketing Platform, The Trade Desk, Meta Ads Manager, and DV360.

Tagging & Data Framework Knowledge

• Comfortable working with how data lives and flows across media platforms.

• Ability to provide recommendations for effective tagging strategies to track media performance. - Familiarity with cloud platforms like AWS, Google Cloud, or Azure is a plus. null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to ~~~.