Salesforce Marketing Cloud/Data Cloud Tech Lead - Financial Services

We Are

Accenture's Salesforce practice, and we live to see what this platform can do. Since we were one of the first on the scene, we're the largest global Salesforce practice, not to mention one of the best. In fact, we are the industry-leader for building Salesforce solutions, and we are Master Certified in all 12 industries and clouds. We use tech like Lightning, Einstein, and Bolt to build stronger, better relationships with customers. And we are always learning. We're building the most resourceful team on the planet, and helping our people with new skills, training, and support to get over 4,200 certifications including Certified Technical Architect (CTA). Visit us here (~~~) to find out more about Accenture's Salesforce practice.

You Are

A Salesforce Marketing Cloud Tech Lead with a keen eye for problem solving. You work with project teams to identify and analyze clients' requirements and craft the right solution. On top of this, you've got the interpersonal skills to build the right rapport clients to get the project off the ground. Organization is your forte. You prioritize multiple projects at once with aplomb and always deliver quality work on time.

The Work

• Leading and ensuring the successful delivery of a Salesforce Marketing Cloud solution from a technical standpoint.  

• Integrate multiple technologies with Salesforce Marketing Cloud. 

• Conduct data profiling of existing marketing dataset to define data governance and standardization rules

• Lead Marketing Cloud data modeling and architecture including data extension modeling and cross-product data architecture & mapping

• Architect, design, and develop sophisticated customizations utilizing Salesforce Marketing cloud.  

• Manage technical project team members (onshore and offshore).  

• Running workshops, working closely with the client, able to talk about tradeoffs e.g., terms of config vs code.  

• Disseminate leading practices on solution positioning and delivery.  

• Mentor junior team members in Marketing Cloud technology, Integration Technologies, and Salesforce best practices.  

• Lead all aspects of code reviews.  

• Support pre-sales activities inclusive of participating in sales calls and proposal development.

Travel may be required for this role. The amount of travel will vary from 0 to 100% depending on business need and client requirements.

Here's What You Need

• Minimum of 4 years of experience with Marketing Technologies

• Minimum of 4 years of experience developing Salesforce Marketing Cloud customizations, Ampscript, integrations, defining and executing data migrations. 

• Minimum of 1 year experience with Customer Data Platforms (CDP) and/or Interaction Studio

• Experience supporting the Financial Services industry and/or FS clients

• Bachelor's degree or equivalent (minimum 12 years) work experience. (If Associates Degree, must have a minimum 6 years of work experience)

Bonus Points If

• Experience with Customer Data Platforms (CDP) and/or Interaction Studio

• Experience in computing behavioral attributes using consumer behavior data such as campaign response, web analytics, or purchase transactions and using the attributes for segmentation of audiences.

• Possess a basic understanding of integrations, single sign, security, etc. (MuleSoft, Informatica, other ETL tools a huge plus) is also preferred.

• Experienced in using SQL, JavaScript, and HTML

• Implemented full lifecycle/enterprise software projects.

• Experienced in leading developers a plus.

• Knowledgeable in both functional and technical aspects of a CRM or Digital Marketing engagement.

• Demonstrate superb communication and presentation skills.

• Adaptable to a multifaceted work environment and be creative within a team.

• Effectively built, led and fostered a team-oriented environment.

• Worked creatively and analytically in a problem-solving environment and desire to work in an information systems environment.

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, District of Columbia, Maryland, New York or Washington as set forth below. We accept applications on an on-going basis and there is no fixed deadline to apply. Information on benefits is here. (~~~)

Role Location: Annual Salary Range:

California $93,400 to $224,600

Colorado $93,400 to $194,100

District of Columbia $99,500 to $206,700

New York $86,500 to $224,600

Maryland $86,500 to $179,700

Washington $99,500 to $206,700

#LI-NA-FY25

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