Marketing Manager- Markets

If you're a marketer, creative, communicator, storyteller, or strategist, our unique blend of talented pros needs one more ingredient: you. Deloitte's full-service Marketing Excellence (ME) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. At Deloitte, we combine world-class creativity and business knowledge, insightful strategic thinking, and Deloitte's powerful brand equity to create undeniable impact. If you find opportunity where others don't, thrive in a supportive and diverse team environment, keep your finger on the pulse of cultural trends and the latest technology, and apply new ideas to challenge the status quo, then we want your talents in our mix. Together we'll discover new ways to transform out-of-the-box concepts into work that feels like marketing magic.

In this role, you'll contribute to the growth and development of the organization by leading marketing efforts at the local level. Every day you'll have the opportunity to use your skills to bring big ideas to life. We celebrate inquisitive team players who can regularly anticipate, adjust, and act in a rapidly changing market and marketing landscape-and find new opportunities within it.

This is NOT a remote role.

Work you'll do:

• Bring marketing strategies to life by creating campaign visions and integrated marketing plans

• Engage and collaborate with our in-house creative team, and leverage agile principles in the successful creation and execution of marketing campaigns

• Oversee the development of channel activation plans, including a client targeting strategy and customer journey mapping that outlines multi-touch activation points to broaden awareness, deepen engagement, and drive leads/pipeline

• Directly engage with local business leaders and other stakeholders on campaign planning and execution

• Collaborate with marketers aligned to offerings and industries to integrate content and marketing strategies, delivering One Deloitte to our clients at the local level

• Build external marketplace relationships aligning to priority business issues with local/regional industry associations and publications to optimize Deloitte's position in the market across channels. Negotiate favorable terms and measure ongoing impact

• Lead local market analysis (competitive, trends and white space) and make recommendations to business stakeholders

• Make recommendations on content strategy deployment including derivative content

• Review content and creative assets to ensure quality control for all projects against applicable standards

• Understand the targeted outcomes and monitor ongoing campaign performance, recommending adjustments as needed

• Drive decisions on campaign resources, negotiate SOWs, and determine timelines

• Lead post-campaign analysis (ROI) and lessons learned

• Collaborate with Public Relations to coordinate a media strategy for local/regional publications

• Bring innovative thinking and best practices to all marketing activities

To see what it's like to work in Marketing Excellence at Deloitte and how you fit in, please watch this brief video: Learn About Marketing Excellence at Deloitte!

The successful candidate will possess

• Ability to work in a matrixed environment and build trusted relationships across a diverse group of stakeholders

• An understanding of how to communicate priorities, mitigate impacts, and manage multiple technical projects with competing deadlines and stakeholders, and where requirements often change

• Executive presence with the ability to present ideas, make recommendations, provide rationale, and advise leaders and their teams on communications and marketing strategy

• Lead junior team members, providing guidance and feedback to support their growth and development

• Coach others on their career development aspirations and facilitate new connections for your coachees to expand their own network and broaden their understanding of the organization

The team

Deloitte's Marketing Excellence team combines the power of Deloitte's brand with inspired marketing minds to produce envy-inducing business results. From events to social media to digital assets and execution, our blend of insights from our expert marketers and world-class creative talent produces attention-grabbing campaigns anchored in data-infused strategies. When stakeholders need next-level solutions that support their business priorities, Marketing Excellence is the partner that can transform big ideas into big impact.

Qualifications

• 8+ years of experience in Marketing with a focus on Marketing strategy and planning

• A Bachelor's degree in Marketing or related discipline

• Ability to be in the Charlotte office on a regular basis

• Prior experience working on a virtual team within a highly matrixed organization

• Microsoft Office Suite skills (e.g., Word, Excel, PowerPoint, Outlook); familiarity with integrating various technologies to support marketing efforts

• Understanding of Agile methodology and experience in Workfront are preferred

• Limited immigration sponsorship may be available.

• Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve

• Candidate will be required to be in the Charlotte office on a regular basis.

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

Information for applicants with a need for accommodation: ~~~

EAExpHire

EA_CMG_ExpHire

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.