Information Solutions Marketing Manager

Summary

Job title: Information Solutions Marketing Manager

Job ID: ~~~

Department: Software VAR

Location: TX-

Description

Summary

The Information Solutions Marketing manager at CED Industrial Solutions Network (ISN) will spearhead all marketing efforts for the FactoryXT business unit.

This individual will deeply understand their target audience's everyday challenges and can succinctly explain how our offering helps solve customer problems. This role closely collaborates with business leadership, internal marketing peers, vendor partners, and sales reps to shape effective marketing content.

Reports to: Managing Director

Minimum Qualifications

• Strong written and verbal communication skills

• Experience in the areas of marketing and development

• Demonstrable understanding of industrial manufacturing business market space

Preferred Qualifications

• Bachelor's degree in business, marketing or related field

• 5-10 years of experience in a related field

ADDITIONAL COMPETENCIES:

• Work independently with minimal supervision

• Preferably experience leading or managing omnichannel marketing strategy and execution

• Grasp of software engineering, computer science, or a related field

• Firm grasp of ways to develop strategic marketing campaigns

Working Conditions

Ideal location would be Los Angeles, Dallas, Denver, Louisville, Kansas City, Omaha or Portland/Vancouver WA

Work can be office based or remote

Up to 25% travel may be required for training and events

This position operates in a professional office environment and may require extended periods of sitting.

Supervisory Responsibilities: No

Essential Job Functions

• Lead marketing content development

• Outline marketing deployment timelines

• Educate other departments on current messaging.

• Manage team marketing campaigns

• Craft the information solution business product storytelling vision and voice

OBJECTIVES

• Refine the customer value proposition and work with business leadership to build customer awareness and engagement through effective campaigns and promotions and events.

• Assist the Managing Director with branding of the customer offering

• Assist in the development of the sales strategy and customer buying journeys.

• Lead the prospecting and nurturing of leads and sales targets.

• Understand and contribute to the team sales process. Ensure the sales process is documented and lead the prospecting efforts alongside sales leadership.

• Develop CED ISN Information Solutions marketing content.

• Shape marketing campaigns that target prospective customers

• Align all marketing copy with CED ISN brand ideals

• Build relationships with external vendors and key stakeholders

• Set marketing budgets and track spend, always with an eye for ROI

• Convert prospects into paying customers through consistent communications and lead nurturing efforts

CED is an Equal Opportunity Employer - Disability | Veteran

Compensation Range

The compensation range for this position is $ to $

Other Compensation

The following additional compensation may be applicable for this position

• Bonus