Digital Marketing Senior Strategist

We Are

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: ~~~/song

Our Optimization Services team, part of Commerce practice, connects brands and consumers across all channels. Leveraging a full suite of omnichannel capabilities, we drive revenue and efficiency for brands through both retail and direct-to-consumer (DTC) channels. Backed by data, fueled by insights, and brought to life through world-class sales and operations, creative, digital, and patented technology, we build and execute strategies that acquire customers, create immersive experiences, and scale brands.

All About You

You're a go-getter with strong digital, organizational, and leadership qualities. You're an expert at problem solving and never back down from a challenge! You know how to develop/manage relationships and believe in being memorable. You know what it takes to collaborate effectively between clients and internal teams ensuring flawless campaign execution. Like what you hear? Read on...

The Job

As a Sr. Media Strategist you will be responsible for planning, implementing, and managing digital marketing campaigns for client portfolios, and ensuring these campaigns meet (or exceed!) client KPIs/objectives within approved budgets. You are a self-starter with a proven track record of managing projects with both large and small companies alike. The ideal candidate for this role is a problem solver, articulate, and has a proven ability to lead strategic planning initiatives.

• Creating channel plans and media proposals that address client marketing goals and objectives

• Translate research, insight, and client vision into media objectives and strategies

• Plan and manage advertising and media campaigns to engage and convert brand customers in alignment with campaign objectives and measurement

• Oversee completion of daily assignments including, but not limited to media plan creations, proposal creation, RFP responses, vendor communication & meetings, client communication & meetings, planning exercises, reporting and analytics generation, internal / external status updates, etc.

• Create presentations that deliver quality insight (both internally and externally) and clearly articulate ideas

• Bring value and participate in external client meetings / internal team meetings

• Work collaboratively with the Creative, Paid Media, Account, Business Development, Operations, Product, and other internal teams

• Analyze ongoing historical performance data and compile analytics reports for clients

• Become a subject matter expert on Accenture's ad tech and media offerings

• Keep up to date on the latest digital media, retail media, digital commerce, and digital advertising trends

• Other job duties as assigned

The Qualifications

• 5+ years of proven experience in Media Strategy within digital marketing / media agencies

Preferred Qualifications

• Excellent communication skills

• Ability to ask necessary questions and provide timely follow-up

• Strong organizational skills

• You take pride in doing awesome work

• You are action and detail oriented

• You thrive in uncomfortable situations and embrace change

• You have an entrepreneurial spirit and think creatively.

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired in California, Colorado, District of Columbia, Maryland, New York or Washington as set forth ~~~ accept applications on an on-going basis and there is no fixed deadline to apply.

Information on benefits is here. (~~~)

Role Location Annual Salary Range

California $73,000 to $192,600

Colorado $73,000 to $166,400

District of Columbia $77,700 to $177,200

New York $67,600 to $192,600

Maryland $67,600 to $154,100

Washington $77,700 to $177,200

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Inclusion and diversity are fundamental to our culture and core values. Our rich diversity makes us more innovative and more creative, which helps us better serve our clients and our communities. Read more here (~~~)

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Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

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