Preparation for a job interview is crucial to your success and ability to answer interview questions; however, when you have not researched or vetted the company thoroughly, the experience can be challenging. While it is ideal to research the company's goals, missions and accomplishments, if information is not readily available, you can still impress hiring managers with a confident approach.
Focus On What You Know
When information about the company is not available, or you were unable to properly research, focus on what you do know about the company during the job interview. It is likely that based on the name of the firm, you have a clear idea of the products and services available. Cater your interview questions to focus on the company's product or service line so it is not evident that you are unfamiliar with aspects of the firm.
Focus on the job title and common duties associated with the position as well. For example, marketing representatives often perform similar duties among different companies. Highlight your skills and experience that relate to the position during the job interview to show that you are the most qualified candidate, even if you were unable to research the company.
Avoid Justifications
Candidates who are confused by aspects of the positions because research was unavailable should avoid justifying their lack of knowledge during job interviews. Instead, ask direct and specific questions about the responsibilities of the position versus pointing out discrepancies in the job description or company information you have available. Avoid taking a defensive stance. Applicants who try to defend when they feel unprepared are more likely to make a negative impression and risk losing a job opportunity.
Take a Calm Approach
It can be nerve-wracking to feel unprepared for a job interview when you are not armed with research; however, if you show your nervousness through your body language or facial expressions, it becomes clear to the hiring manager that you are not as prepared as you need to be. Take a deep breath prior to the interview and periodically during the interview to keep your nerves at bay. Show that you are interested and eager to learn more about the company by asking pointed questions that directly relate to the position you are applying for as well as questions about the company's operations and culture.
Avoid making it known that you were unable to research by masking nervousness with confidence. Smile often, offer the interviewer a firm handshake and sell your skills and experience by using an assertive tone during the job interview. You may feel unprepared, but with positive and confident body language, you can still impress the hiring manager and put your qualifications on display to increase your chance of a job offer.
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